The History of Graphic Design Essay - 1085 Words

History of Graphic Design Thesis Graphic design is an art that has undergone a lot of revolution in terms of both the historical context and the relevance and significance of art in various aspects of life. Graphic design has one of the longest histories, dating back to prehistoric and medieval era to the modern era of the modernists. It is therefore easy to conclude that graphic design is as old as humanity. many graphic designers have foreseen the this revolution , including legendary graphic designers such as Pablo Picasso, Brague Juan, Paul Rand and many others who have contributed greatly to the growth of the graphic design (Meggs Purvis, 2006). Currently, the world has experienced the curbinism style of graphic design that†¦show more content†¦The mid 20th century was a period when most companies sprung up after the Second World War and wanted to create unique brands and identities. Rand’s work will be analyzed in three phases or periods, where he specialized in certain artistic works at the specific periods. Between 1937 to 11941, he specialized in book design and did a lot of media promotions through his graphical designs. Between 1941 to 1954, Paul Rand focused more on the creation of adverts and then since 1954, he decided to venture into the production of corporate graphic designs that actually formed a bulk of his last works. Paul Rand played a major role in terms of historical, social, and Cultural Revolution and influence. He is best known for championing of corporate social responsibility and professionalism by both the artists and the customers he worked for. He believed in giving his clients value for their money through his quality works and not exploiting his clients. He considered this as his moral responsibility (Rand, 1985). Below is an analysis of some of Paul Rand’s most important and significant designs. a) The IBM logo IBM is one of the largest technology companies in the United States that specializes in the manufacture of computer components and computer parts for several computer companies.Show MoreRelatedHistory of Graphic Design1765 Words   |  7 PagesHistory Graphic Design History Graphic Design Similarities of Different Graphic Designs Graphic design is an art that entails visual communication, which tends to combine words, images or even an idea in an effort to bring out some information to an audience. Graphic designers effectively put their art and profession mainly in the design of graphics, logos, and posters among other forms of visual communication. In addition, these designers assist in creation of continuity among the differentRead MoreGraphic Design : A New History2053 Words   |  9 Pagesintroduction of the printing press, graphic design has been conceived as a commodity that serves the vision of those paying for it. History has shown designers lend their talent to corporate and commercial settings where their skills are utilized to make the packaging and advertising that currently crowds the landfills. This prominent route design has taken, is a result of the client’s ability to pay for these services. In the past 60 years a second avenue for design has emerged with force and momentumRead More Course Syllabi- History of Graphic Design2614 Words   |  11 PagesCourse Title: History of Graphic Design Course Number: AH315 Department: Liberal Arts Term: FALL 2013 Room Number and Time: 125 / Fridays 3:15-6:00pm Credit Hours: 3 Prerequisites: LA 1210122, LA 125-126, and AH 210211 or consent of instructor Instructor Name: Paul Mazzucca Instructor Contact Info: pmazzucca@pnca.edu Instructor Office Hours: TBD Course Description History of Graphic Design is a critical contextual research and survey study of the intents, influences, practicesRead MoreEssay about Summary of History of Graphic Design by Meggs14945 Words   |  60 Pagesspokenlanguage. - Cuneiform – Wedged shaped writing, created in 3000BC. Started as pictographs. - With the discovery of cuneiform, there was a knowledge explosion, where libraries were organized filling with tablets about religion, mathematics, and history. Writing enabled society to stabilize itself, and laws were created. - Two by-products of the rise of village culture were the ownership of property and the specialization of trades. - Egyptians used hieroglyphics. - The Rosetta Stone, whichRead MoreAmerican Institute Of Graphic Artists1247 Words   |  5 PagesInstitute of Graphic Artists (AIGA) is the leading professional organization for the discipline of the graphic design field. According to AIGA’s website, the emphasis is on the importance of â€Å"advancing design as a respected craft, strategic advantage, and vital force while enhancing the value and deepening the impact design has on society as well as the future† (‘About AIGA’). Presented on the website information varies from information on significant topics and imported media found in the Design ArchivesRead MoreGraphic Design: A Superb Career Option for Technology Savvy Artists982 Words   |  4 Pagesjob like graphic design is a great choice for prospective artists. Graphic design has evolved greatly over time, and today employs a myriad of people. After completing the necessary level of education, creative individuals make images to convey a message, and are paid well for their efforts. With experience, some even advance further in their career. Overall, graphic design is a fantastic career that combines art and technology, offering excellent opportunities for the future. Graphic design has itsRead MoreGraphic Design And Art And Design1182 Words   |  5 PagesOften times a painting has the same structure as a design. The details can be similar for both Graphic Design and Fine Art. Paintings such as Son of Man by Magritte which has basics such as shadow, highlight, simple composition, and a dull color palette. A design for Apple Laptops was created of a decal of Son of Man. This design also had shadow, light, basic composition, and an achromatic color palette. The structure is the same, but one is created digitally and one is a painting. The processesRead MoreEssay on Josef Muller Brockmann and His Work1106 Words   |  5 Pagesconsidered one of the most talented and very influential design artists. In 1936, Muller established his own design practice in Zurich where he specialized in design, graphics and photography. His first poster was designed in 1950. He succeeded Ernst Keller in 1957 as a teacher of graphics design at kunstgewerbeschule of Zur ich. He later founded the Muller-Brockmann in 1967. He lectured the international design conference, the world design conference and the University of Osaka. Muller BrockmannRead MoreThe World Of Graphic Design925 Words   |  4 PagesThe world of Graphic Design has been revolutionized time and time again with many artists setting high standards for aspiring graphic designers. Two artists who are interesting and innovative in their own ways are graphic designers Chipp Kidd and Jennifer Morla. Kidd has created many design successes with some of his most famous book jackets being Jurassic Park, Naked by Davis Sedaris and All the Pretty Horses. The designs of the books are all drastically diverse, making it difficult to pinpointRead MoreGraphic Design Vs. Art Essay1506 Words   |  7 Pages Graphic Design vs Art â€Å"Design is the method of putting form and content together. Design, just as art, has multiple definitions, there is no single definition. Design can be art. Design can be aesthetics. Design is so simple, that’s why it is so complicated†. The following items will be discussed to give better understanding of Graphic Design vs Art: definition of the two terms, what is considered art, what is considered design, and opinions of the two subjects. Sometimes the best way to communicate